Job leads identify new positions and business opportunities that your company or your clients need to fulfil.

When creating a record of your job lead, it’s vital to include requirements and client information. With an active process and proper practices, you can convert these leads into active jobs and start the recruiting process.

However, most companies and recruiters looking to find job leads usually focus only on job postings.

Even though that can be a good source of potential job leads, you can turn to many other effective channels. Here’s what you can do to expand your network of job lead sources.

Research corporate social media and websites.

Make a list of companies that might be offering suitable positions for your needs. Follow them on social media and visit their websites regularly. Both of these channels might be the best places to find job postings.

At the same time, make sure to network on social media with executives, managers, and recruiters in those companies. All of these people might talk about potential job openings or discuss initiatives that might open up opportunities for possible hiring talks.

In the end, find all those companies’ competitors and go through the same process with their social media and websites. Check all these places regularly (every day) to ensure you don’t miss anything important. Sometimes it’s all about being there on time and showing interest.

Create recruiter relationships.

Recruiters have many job leads and often share information when it makes sense. That is why it’s essential to create relationships with recruiters and keep them fresh while staying involved with what they are doing and where.

Remember that recruiters work for companies but are looking for employees. In other words, if you can find the right people for them, they will be willing to share job leads with you. You can also learn about the market and see which positions are in demand.

If you can’t create these relationships in person, you should do it online on professional social networks like LinkedIn. Feel free to initiate conversations on LinkedIn, share thoughts, and nurture relationships actively.

Go through job posting sites.

Some of the best job lead sources are job posting sites. Many companies post on their social media and websites but often use posting sites. These websites usually have thousands of postings at any given moment, but in reality, not all of them have the desired quality.

Many postings are incorrect, outdated, or have partial information. However, apart from finding postings, you can also use these sites as part of your research. You can learn about companies, different markets, current requirements, and the most sought-after roles.

Look for job posting sites that offer the specifics you need. For example, if you need non-profit job leads, there are specialized platforms for this sector. These platforms often have advanced search features and filters you can use to find the exact job positions you need.

Store and analyze lead data.

These sources can offer a consistent stream of data relevant to job leads. It’s crucial to store all the data and use it properly to ensure you get the desired results. As you now know, not all job postings will remain active.

You can find the best job leads for a specific project with proper data practices. For example, you can set up a lead enrichment process and strategy you typically use for sales and marketing. Even though you will use it differently, the basic principles will remain the same.

You will get enhanced information about job postings, making it easier to score and qualify job leads. In other words, you will be more effective at matching the right people with the appropriate job positions. At the same time, consider performing data cleansing to get quality data that will offer the most value in your process.


As already mentioned, many people looking for job leads use only a single source and don’t have the relevant information. On the other hand, many don’t have the proper data management process and miss opportunities or forget about them.

You need a consistent approach and to be on the lookout for new opportunities. Keep your database updated and verify the accuracy of your information to get the most out of your job lead data.

Alyssa Taylor

Content Editor / Editorial Board Member