By Elise Balsillie, Head of Thryv, Australia and New Zealand Have you ever thought about how customer reviews for one location can have a multiplier effect on the entire franchise network? Customer reviews not only affect a single franchisee, they shape the overall brand’s online presence, influencing system-wide sales and franchise growth. Customer reviews… Continue reading Mastering the art of customer reviews in franchising
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Categories: Coaching and H.R
Wrangling Cats (and Customers): A Franchise Owner’s Guide to Harmonious Herding
Ever feel like you’re trying to herd a room full of particularly stubborn cats? As a franchise owner, you’re not just running a business; you’re navigating a wild tangle of personalities among your menagerie of customers. From the “just give me the bottom line” types to the “let me tell you what happened” chatterboxes,… Continue reading Wrangling Cats (and Customers): A Franchise Owner’s Guide to Harmonious Herding
What Every Aspiring Franchisee Should Know Before Signing
By Helen Kay, Franchise Lawyer & Principal, Rise Legal Franchising continues to be one of the most popular ways for Australians to enter business ownership—with the promise of brand recognition, systems, and support. But joining a franchise system isn’t just buying a business—it’s entering into a long-term legal relationship that comes with significant rights and… Continue reading What Every Aspiring Franchisee Should Know Before Signing
Franchise Fame: Why You Can’t Be a Wallflower in Today’s Market
In the 1989 film Field Of Dreams, Kevin Coster famously hears a whispered voice tell him…”If you build it, he will come”. Well, in business that’s simply not true. Gone are the days when you could simply open your doors, slap a familiar logo on the storefront, and watch the customers flock in. Today’s franchise… Continue reading Franchise Fame: Why You Can’t Be a Wallflower in Today’s Market
Behind the Headlines
Final version of new Franchising Code released; Silent on licensing The Australian Government has released the final version of the new Franchising Code of Conduct along with an Explanatory Statement outlining changes to the Code which will take effect from April 1 next year. The new Code will replace the existing Code which… Continue reading Behind the Headlines
5 Lessons from Sir Winston Churchill. ….in planning you network’s future
I was fortunate enough to visit Churchill’s War Rooms in London. What was incredible was how much effort they put in to know exactly where all their troops were, where the enemy were, and how they could best engage them to create a winning result – should sound familiar with both franchisors and franchisees –… Continue reading 5 Lessons from Sir Winston Churchill. ….in planning you network’s future
Looking to build that global empire through franchising?
If you’re thinking of franchising, chances are you’re looking to global expansion. Expansion plans are almost always a part of the entrepreneurial franchisor personality. The question is – how to get there? The answer – start local before you take the global step – checking your model works locally then checking the differences… Continue reading Looking to build that global empire through franchising?
Future-Proof Your Franchise In 2025: Top Trends To Watch
2025 is fast approaching, and with it, a wave of transformations that could either propel your franchise forward or leave it struggling to catch up. Are you ready to ride the tide of change, or will you be left behind? We’re preparing to thrive in 2025 (it rhymes!!!). As a Business Coach, I am… Continue reading Future-Proof Your Franchise In 2025: Top Trends To Watch
Home Services – Taking care of business
Do you remember that great song “Takin’ Care of Business” written by the Canadian rock group Bachman -Turner Overdrive (BTO) for their 1973 album? Maybe this is showing my age! The song was about a recording technician who would take the 8:15 a.m. train to work, inspiring the lyrics “take the 8:15 into the city”. … Continue reading Home Services – Taking care of business
Managing the tricky side of the home service sector
All those years ago when I first became involved with franchising, the franchised home service industries were pretty much limited to lawn mowing and cleaning domestic properties. Franchised businesses were concentrated in the bricks and mortar arena. Predominantly retail and food. Why? Because franchisees attracted to these areas had the skills to take on the… Continue reading Managing the tricky side of the home service sector