The COFFEETREAT concept was founded by Chelsea Hayward back in 2016 where she saw an opportunity to purchase a hole in wall style takeaway cafe. After a major aesthetic transformation and time and a tested menu Chelsea’s passion for coffee, food and great fast service was born.
Chelsea developed recipes and formulas based on various research activities and observations, customer feedback, and high demand for those products ensured a placement on the Menu permanently.
The Team at Coffeetreat is a energetic, focused and enthusiastic Management Team, which all have unique skills sets that combine well and complement each other in the operation of the business.
Chelsea’s combined skill set encompassing knowledge and experience from various retail businesses, has successfully taken the business from strength to strength.
Franchising the business is the next chapter in the book of strategies that she sees turning Coffeetreat into a household name in Australia and beyond. This is reflected in COFFEETREAT‟s vision statement;
‘To become the preferred destination for takeaway coffee lovers worldwide, known for our outstanding quality, exceptional service, and genuine commitment to making a positive impact on coffee communities and the environment.’
COFFEETREAT commenced trading in January 2016 in Country Seaside Warrnambool Victoria. It is a family-owned business providing its customers “A Hole In Wall Coffee Experience”. We specialize in the sales of Coffee, Iced Beverages, Toasties, Melts, Cakes & Pastries.
We have projected a large network of COFFEETREAT franchises operating throughout areas of Victoria. This business is poised for rapid growth! We are satisfied that we have developed the COFFEETREAT franchise system to the absolute highest standards. We make no apology for our aim – to offer quality products combined with an unforgettable service experience to each and every customer who visits our stores in Australia and beyond., COFFEE TREAT (FRANCHISING) PTY LTD will train each Franchisee in the exact COFFEETREAT methods required to maximise the potential of their business. Other support will include assisting Franchisees to find a suitable site, organising the provision of proven and tested equipment for your use, assistance in implementing the strict display and visual presentation criteria in each franchised store and to present the correct product range to customers, and other guidance where necessary. We will organise general marketing, in consultation with a representation from Franchisees, to increase the public’s awareness of the products you have to offer. We will provide regular meetings for the Franchisees and establish a Franchise Advisory Council to facilitate the interchange of information and ideas that will benefit everyone.
We will organise regular schemes to engender friendly competition between Franchisee’s and organise regular conferences and forums. Professional development meetings will be held on a regular basis. The Meeting will be content designed to improve your knowledge of the industry, business development and marketing along with an opportunity for franchisees to network together. All franchisees are warmly invited to contribute ideas or suggest topics for meetings. For more information go to www.franchisecentral.com.au & www.coffeetreat.com.au or Call 1300 558 278