“There's a pure and simple business case for diversity: Companies that are more diverse are more successful.” - Mindy Grossman
Welcome to our March/April issue of Business Franchise Australia and New Zealand magazine!
As anyone who loves the Seekers’ unofficial Aussie anthem “I am Australian” will attest, the lyric “we are one, but we are many, and from all the lands on earth we come,” sends a powerful message that fills them with pride. The franchising community in Australia can certainly relate to that message as well. So many of our franchise success stories are first- or second-generation immigrants who are pursuing their dreams while giving a positive boost to our economy, our culture and our society.
In this issue, we are delighted to welcome Home Caring to our cover—turn to page 12 to read how this disability and aged care specialist is providing quality care to multicultural Australia. As our aging population grows, an increasing need is being realised for aged care providers who can support people of varying ethnic backgrounds and who are in tune to the unique culture, language and religious beliefs of individual communities. This, in turn, is providing a great opportunity for franchisees from around the world to support their communities while growing their business.
Wherever you are from and whatever franchising sector you are in, you’re sure to find lots of great advice from our regular Expert Advice contributors in this issue—Andrew Piper from the National Retail Association shares easy steps for onboarding new employees (16); Michael Woodruff from Customology offers insights on how to retain life-long loyal customers (28); and leadership and resilience expert Michelle Bihary examines why self-leadership and self-care are vital for business success (32).
Our special feature on Franchising for Your Budget (35) offers lots of great advice for new franchisees on the different kinds of franchises available across a range of budgets. And, of course, we have loads more expert advice articles, franchising news and profiles.
Plus, you’ll find our A-Z franchise listing directory with all of the best franchise opportunities available right now.
Enjoy the read!
Vikki Bradbury & Sinead Horan-Webb
Business Franchise magazine