9Round Out-Kicks the Competition to Win Global Franchise Award
Editor James Fell wrote in the April 30th awards issue that the staff was “gobsmacked” by the quality of talent and boasted this year the magazine received the highest ever number of entries. Fell noted that winners in the 14 categories are “bastions of ethical, credible and life-changing business organizations.” The eight judges based award winners on the criteria created by the Global Franchise team.
“Despite representing a highly competitive category with a high volume of entrants and a sector that was hit very hard by lockdown restrictions brought about by COVID-19, our judging panel was extremely impressed by the way 9Round had navigated unprecedented disruption in 2020, pivoting their offering and even signing major franchise expansion deals in the process,” said Fell.
“We’re thrilled to accept this honor from an equally impressive and influential organization like Global Franchise,” said Chris Caldwell, APAC CEO of Lift Brands, the master developer of the 9Round franchise in the region. “Our team takes this kind of recognition to heart, especially since we saw our share of challenges in 2020. We’re so proud to be in such good company, and will use this moment to celebrate with our awesome members as well. They’re why we do what we do.”
Winners of the Global Franchise Awards are typically honored at the International Franchise Association’s annual conference, which was virtually hosted this past February due to the pandemic.