Business Franchise Australia


Chuck E. Cheese Expands Global Footprint with Entry into Australia Market

Chuck E. Cheese, the globally recognized, number one family entertainment restaurant brand, is excited to announce its expansion into the vibrant market of Australia. This landmark move is made possible through a strategic master franchise partnership with Royale Hospitality Group who will have the opportunity to bring Chuck E. Cheese signature blend of interactive play, hallmark family fun, games, and delicious pizza to families Down Under.


The multi-unit agreement is set to redefine family entertainment across Australia by introducing a reimagined Chuck E. Cheese kid-friendly experience that seamlessly blends its classic offerings with cutting-edge interactive play and activities. The concept will feature a variety of experiences catering to the entire family alongside the most popular arcade games, pizza and entertainment that have made Chuck E. Cheese the place for birthday celebrations and family fun for nearly 50 years.


“Chuck E. Cheese is a powerful global brand that transcends language and cultural boundaries, centered around the timeless essence of family fun,” said Mario Centola, COO of Chuck E. Cheese International. “We are thrilled to bring the magic of Chuck E. Cheese to Australia and to collaborate with the Royale Hospitality Group, a partner that shares our commitment to delivering exceptional family experiences.”


“We look forward to crafting the Chuck E. Cheese brand for the Australian market. This is a momentous step towards establishing Chuck E. Cheese as the premier destination for families seeking an unparalleled kid centric entertainment and dining experience,” said Ray Strauss, Managing Director of Royale Hospitality. “I am thrilled, along with my dedicated team, to embark on this exciting journey, taking Chuck E. Cheese to the next level throughout all of Australia.”