Concept Eight, one of Australia’s largest multi-brand franchisors and a leader in the Asian segment of the Australian QSR market, is using a single portal to consolidate the management of all its brands, including, Noodle Box, Pattysmiths Burgers, Wokinabox, Alabama Chicken & Wings, Supreme Leader Korean Krispy Chicken and Double Dragon Dumplings.




The portal uses Redcat’s newly launched virtual brands software solution, which helps restaurant brand owners drive efficiency, control and customer service, including consolidating their virtual brand operation with any existing physical brand(s).

“By consolidating all our brands onto the single system provided by Redcat, we’re able to save time, run our brands more efficiently and focus more on delivering great food and customer service,” said Concept Eight CEO Grant Lee.

Redcat’s Virtual Brands portal offers restaurant brand franchisors: centralised menu management; multi-brand integration with delivery partners; pick-up, delivery, and @table ordering support; integration of all orders directly into a single kitchen management system; and a single ordering app for Android and iOS.




Over 25 years, Concept Eight has grown to 140 restaurants in Australia, becoming the business behind some of Australia’s most loved QSR brands.