Business Franchise Australia


Core+ Celebrates Studio Expansion and Reimagines Fitness Franchise Approach

Fitness fusion hub launches first three franchised studios in Melbourne!

On a mission to create stronger and more resilient bodies and minds, unique training concept, CORE+ is proud to unveil three new studios in Hawthorn East, Port Melbourne and Preston.

With a belief that well-being stems from the core, the innovative results-based fitness studio classes fuse together the best elements of yoga, Pilates and functional movement from around the globe.

From Hot Pilates and Kettlebell Yoga, to Guns Buns + Tums, Barre Fusion and our signature Athletic Reformer Pilates classes, this booming boutique group fitness studio prides itself on offering  something different, with a commitment to innovation, inspiration, energy and authenticity at its core.

Passionate about improving people’s lives by encouraging them to discover the best version of themselves, influential health and fitness leader and CORE+ founder, Amy King is committed to providing a challenging and innovative alternative, with plans to grow the network to 30 studios over the next three years across Australia and New Zealand.

“CORE+ isn’t a gym and it isn’t a yoga studio. We are expert fitness curators, combining the best elements of yoga, Pilates and functional training via a diverse range of classes that get real results,”

Amy says, who is one of the industry’s most experienced practitioners with a wealth of knowledge gained internationally from multiple styles of yoga, Pilates and anatomy training.

“Our goal is to create  smarter, more balanced, results-based fitness classes that work on both the body and mind. We believe taking a little time to connect with your body and mind helps create the resilience we need to get the  most out of life,” Amy adds.

The epitome of modern group fitness, CORE+ is creating waves of influence across Melbourne, guiding people to become better versions of themselves. Aesthetically beautiful in its own right, the studio  has been thoughtfully designed for those not afraid to sweat. Following the latest unveilings, CORE+ will have five studios in total, with existing spaces in Richmond and Malvern East.

For more  information about the studios, approach or classes, visit: