Granite Transformations announces Ita Buttrose as Brand Ambassador


Leading kitchen makeover specialists Granite Transformations has appointed media icon, author and 2013 Australian of the Year, Ita Buttrose as its Brand Ambassador.

Effective immediately, Ita Buttrose will be the face of Granite Transformations for the next 12 months. Her role will include appearing in advertising and marketing campaigns, contributing to public relations and media activity, and attending events. Ita Buttrose will also announce the company’s ‘one millionth benchtop’, a milestone that is anticipated to be celebrated later this year.

Granite Transformations is the only national network of kitchen makeover specialists in Australia with over 40 branches across the country. They are the exclusive supplier of Trend Superior Surfaces®, an engineered stone range combining the finest quality quartz, granite and recycled glass with a state-of-the-art polymer base, producing diamond-polished surfaces that are non-porous, heat, scratch, stain and impact resistant. By virtue of their unique production process, Granite Transformations’ slabs are just 6.5mm thick, which means they can be installed directly over existing benchtops and splashback surfaces, saving time and money.

Ita Buttrose first partnered with Granite Transformations in 2003 and says she is delighted to support the Australian brand again in 2013. “My kitchen was one of the first installed by Granite Transformations, and 10 years on they are nearing their one millionth kitchen benchtop. I’m proud to be endorsing Granite Transformations, the largest kitchen renovation company in the world,” says Ita Buttrose.

In addition to her marketing role with Granite Transformations, Ita Buttrose will continue to be a committed contributor to community and welfare organisations, as well as carrying out a busy round of professional speaking engagements both here and overseas, and regularly appearing as a social commentator on the Nine Network’s Today Show.

“We are thrilled to announce Ita Buttrose as the Brand Ambassador for Granite Transformations. Ita’s attention to detail and passion for aesthetics is a great fit for the Granite Transformations brand and we look forward to collaborating with her over the coming 12 months,” says Jessie Harvey, Marketing, PR and Communications Manager at Granite Transformations.

To obtain more information about Granite Transformations, please visit