Iconic Hairdressing Brand Just Cuts Launches in the UK
Over the weekend, iconic Australian hairdressing brand Just Cuts celebrated its expansion into the United Kingdom, with the Grand Opening of its Kiosk salon in intu Lakeside shopping centre in Grays, 40km east of London.
The Kiosk is a different design concept to traditional Just Cuts salons and is a standalone compact site situated within the intu Lakeside shopping centre.
While launching an Australian brand into a new market presents its challenges, founder and CEO Denis McFadden remains optimistic that the tried and tested systems and processes that have seen Just Cuts flourish in Australia and New Zealand for 27 years will help guarantee its success in the United Kingdom.
“Our fixed pricing, no appointment and no request system is a simple solution for our Clients. And once Clients check-in to the queue, they’re able to roam the centre until they receive a text message to notify them that they’re next in line. Who wouldn’t love that kind of service?”, McFadden says. “We also guarantee that all our Stylists are fully qualified professionals, eliminating uncertainty from the process.”
To top the Just Cuts offering off, the company is also committed to paying all its Stylists the equivalent of Australian award rates, an attractive benefit for its employees.
The Kiosk salon offers a range of services for all family members, including Style Cuts, blow waves and straightening, all delivered using JUSTICE Professional, a range of haircare products exclusively available from Just Cuts salons.
Just Cuts currently has 205 salons across Australia and New Zealand and over 3,000 in its Stylist network, making it the largest hairdressing franchise brand in the Southern Hemisphere.