Business Franchise Australia

JAX Tyres & Auto Recognised for Customer Excellence with Three Nominations at the 2025 CX Awards

Being the sole automotive business listed, this recognition highlights the company’s ongoing commitment to providing exceptional customer experiences and continues to solidify JAX Tyres & Auto as a leader in the automotive service industry.

 

JAX Tyres & Auto has been selected as a finalist in the following categories:

  • Best CX Initiative: Turning the Tide: From Passives to Promoters at JAX Tyres & Auto
  • CX Team of the Year: JAX Tyres & Auto: Uniting 92 Franchisees to Drive Customer Excellence
  • CX Leader of the Year: Nicola Rose, Executive Manager – Customer Experience, JAX Tyres & Auto

 

With 92 franchises across Australia, and having previously won awards in 2020, 2022, and 2023, this year’s nominations reinforce JAX Tyres & Auto’s strong reputation for delivering high-quality automotive services while maintaining a customer-centric culture.

 

The CX Awards are one of Australia’s most prestigious customer service awards, recognising excellence in this space across all industries, with JAX Tyres & Auto up against some of Australia’s most iconic and respected brands, including McDonald’s Australia, Optus, Feros Care, and many others.

 

Nicola Rose, Executive Manager – Customer Experience of JAX Tyres & Auto says, “Being the only automotive business shortlisted alongside renowned consumer brands highlights the dedication of our exceptional team. 

 

“Initiatives like our ‘You Said, We Did’ program highlight the power of truly listening to our customers and responding to their needs. Being shortlisted for the CX Awards is a significant milestone for JAX Tyres & Auto and we’re hopeful of following up our wins in recent years.