Australia’s official lotteries awarded 5 star ratings for franchising
Australia’s official lotteries by NSW Lotteries, Tatts, Golden Casket and SA Lotteries have been awarded 5 star ratings by independent franchise intelligence company FRANdata.
The recognition puts the Lott among the nation’s top-rated franchise systems.
The Lott offers Australia’s official lottery games from NSW Lotteries, Golden Casket, Tatts and SA Lotteries. This includes games like Saturday Lotto, Monday & Wednesday Lotto, Oz Lotto, Powerball and Instant Scratch-Its, which give customers the chance to dream big every day.
Under FRANdata’s rating system, 5 star brands need to demonstrate a high level of transparency and an outstanding overall level of franchise performance across seven key categories.
These include system performance, franchisee financial performance, franchisee engagement and satisfaction, franchisor training and support, lender relations, and compliance and assurance.
FRANdata CEO Darryn McAuliffe said the review team was particularly impressed with the range of new initiatives introduced by the Lott to support the financial performance of its franchisees.
“The review revealed a high level of investment in the professional development of the Lott’s leadership and head office teams. This not only helps maintain a clear culture of compliance but also equips them to provide optimal levels of support to their franchisees,” he said.
“The Lott is a good example of what we call ‘listening’ franchises. The good systems are listening to their franchisees, who are listening to their customers and are then refining and improving the model. In this way, they are continually enhancing the franchise system and addressing the financial performance of the franchisees.”
The Lott General Manager Lotteries Retail Antony Moore said the Lott was committed to developing a strong retail franchise network and proud to have attained 5 star ratings by FRANdata.
“To deliver an unparalleled customer experience, we need a robust retail franchise network underpinned by world-class marketing, training and business support.
“That is why we work closely with our retailers, the vast majority of whom are small business owners, to help them reach their full potential and deliver a winning experience to our customers.”
“We want to offer the games Australians know and love, from the retailers people know and trust.”
The home of Australia’a Official Lotteries, the Lott operates and markets Australia’s leading lottery games customers know and love creating everyday winners, winning every day.
In the 12 months to 30 June 2019, more than 131.8 million winners took home more than $3.3 billion in prize money from their favourite games at the Lott, including TattsLotto, Monday and Wednesday Lotto, Powerball, Oz Lotto, Set for Life, Lucky Lotteries, Keno, Super 66, Lotto Strike and Instant Scratch-Its.
In the 12 months to 30 June 2019, Australia’s Official Lotteries contributed more than $1.4 billion via state lottery taxes and donations to help community initiatives, such as hospitals, health research, disaster relief and education.