Business Franchise Australia


More ‘Home’ For Less: National Franchise Builder Meets Demand for Smaller Lot Homes


With house prices across Australia steadily increasing and housing affordability decreasing – Australia’s largest franchise builder, G.J. Gardner Homes, has introduced a range of homes, designed specifically to maximise living space on smaller lots.  


The trend for smaller lots has resulted in the average site area of new house approvals in Australia to decrease (13 per cent) considerably over the past decade, with the average site area of new homes in Australia sitting at 432 square metres.


G.J. Gardner Homes Chief Operating Officer (COO) Australia and New Zealand Chris Thornton said the award-winning builder saw value in releasing a new range of smaller, smarter and more affordable home designs purposely designed for greenfield residential land. 


“With rising land costs, home buyers are even more conscious of their money and quite often are working with a smaller budget in mind, yet still dream of owning spacious traditional detached family home,” Mr Thornton said. 


The new homes have been designed and priced to reflect the needs of the first home buyer market. 


“It is becoming more challenging for hopeful first home buyers to find new build homes under the property price caps to access government grant schemes,” Mr Thornton said. 


“With our new range and by accessing the government incentives on the table, first home buyers can weigh up the small initial deposit required, and in turn get to enjoy an affordable – yet high-quality and spacious – home.” 


The Greenfields range offers stylish, modern, one or two-storey, four-bedroom and dual garage homes. The homes are designed to be low-maintenance, promote living at an affordable price, and are designed to fit on a 10 – 12.5-metre-wide frontage.