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San Churro’s New Clásico Store Goes Back to its Roots Opening Up a World of Opportunity for Franchise Partners

San Churro, Australia’s favourite Spanish-style dessert café, is excited to announce the opening of its first San Churro Clásico format store today at Karingal Hub, Victoria. The Clásico model, with its smaller ‘local cafe’ design and back to basics menu range, represents a game-changing opportunity for Franchise Partners seeking to expand their business.

CEO Kerri Wane expressed her enthusiasm for the new Clásico covering off on the key areas stating, The Clásico Experience : ‘We wanted to recreate the authentic Spanish experience for our customers with a local flavour’.

‘Our design incorporates local community touches like murals and incorporates the natural features of each site, whilst delivering the warmth and fun of San Churro’s famous Spanish sweet treat experience’.

‘Clásico is a nod to our heritage, channelling our first store in Fitzroy with a warm, welcoming atmosphere and a simplified menu which celebrates our delicious churros, hot chocolate, Fairtrade coffee and gelato.’

New Format and Flexibility ‘The smaller Clásico format allows us to take San Churro’s sweet treat experience to customers in a variety of prime locations including strips, venues and smaller precincts. This provides our brand and our Franchise Partners with greater flexibility and options as we embark on a journey of significant growth’.

Delivering Sweeter Return on Investment ‘We have applied a laser focus to ensure that we can deliver a strong return on investment for our Franchise Partners, reducing the build price of our traditional stores significantly in the face of strong headwinds. Clásico now adds another string to this bow.’

‘Franchise Partners will be delighted with the efficiencies gained through menu simplification, streamlined operations without compromising their ability to deliver the exceptional sweet treat experience that San Churro is famous for’. Two brothers, Ramnik and Jatinder, Franchise Partners of the inaugural Clásico store, equally shared the excitement, saying, “It’s a dream come true to start our own business with San Churro. The Clásico store model has enabled us to open in a great location in Karingal Hub. We are so excited to introduce our vibrant community to the delicious treats San Churro is famous for.”

 

For more information about the Clásico model or franchising opportunities with San Churro, please visit

www.sanchurro.com/franchise or contact Kevin Lacey on 0439 538 465.