Snooze celebrates franchise success and expects strong growth for 2016


Bedding retailer Snooze has announced its top franchise performers during its 40th Anniversary award ceremony held recently in Fremantle.

The annual black-tie event commends franchise achievements and praises the dedicated teams, and individuals, who contribute to the overall success of the business.

Snooze Franchise Partners, Russell and Belinda Cooper from Snooze Capalaba (QLD) took out the top award for ‘Retailer of the Year’ for the second time in four years.

The team were awarded the prestigious accolade in recognition for their consistent delivery of excellence across all judging criteria – including customer experience, customer satisfaction, commitment to staff development and profit performance.

Russell and Belinda’s commitment to their store spans over four years during which they have grown a very successful business, renowned locally for its exceptional customer service and impressive visual merchandising.

Russell said, “We are absolutely thrilled to be awarded Snooze ‘Retailer of the Year’ for the second time. Delivering a good financial return on investment is just one component of owning and running our business; the reward of being recognised again by our peers truly is the icing on the cake!”

Stones Corner (QLD), Gepps Cross (SA), Mandurah (WA) and Moore Park (NSW) ranked highly across the same categories and were recognised with the Snooze ‘Excellence in Retailing’ award.

Snooze Franchise Partners were given the chance to nominate and celebrate their favourite supplier representative and did so when selecting their ’Representative of the Year’, David Wyper, the Kingsdown supplier representative for NSW and WA who held the title from last year’s award ceremony.

Snooze Alexandria (NSW) Franchise Partner, Marthese Scott, converted the highest amount of sales in the 2014/2015 financial year, earning her award for ‘Sales Person of the Year’, and Greg and Leanne Belle of Stones Corner (QLD) received the ‘Customer Experience Award’ for the second year running, as the best performing store across both mystery shopper results and customer satisfaction.

Suppliers were also praised, with ‘Furniture Supplier of the Year’ awarded to G&G Furniture Imports and ‘Mattress Supplier of the Year’ given to Sealy. Product specific awards were taken by Madison Times Square from Selectopedic for ‘Product of the Year – Mattress’, and Venus from Ever Design was recognised as ‘Product of the Year – Furniture’.

The award night was brought to life with a Ruby-themed Gala Dinner, in celebration of the business’ 40th Anniversary milestone. Gentlemen wore ruby coloured bow ties, and ladies wore pieces of ruby jewellery to celebrate the theme.

Snooze Managing Director Simon Beaty said, “Every year, our awards ceremony presents the perfect opportunity to celebrate the year that was, acknowledge our year-on-year success as a franchised business and give our Franchise Partners and their teams the recognition they deserve.”

In addition to the awards evening, Franchise Partners were treated to a host of activities over the three days aimed at encouraging cross-business collaboration.

Such activities included a tour of Fremantle prison concluding with a group dinner in one of the cell blocks, as well as a cruise down the river from Perth to Sandalford Winery for a delicious lunch and wine tasting, followed by outdoor games.

With continued growth over the last few years, Snooze has reinforced its commitment to expand the brand’s store network across Australia in 2016.

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