Australia’s fastest growing franchise business Soul Origin has identified MYOB software as a must have for growth, migrating its head office and franchisees onto the Australian online software provider.
The fresh food franchisor has upgraded to MYOB’s online ERP solution MYOB Advanced and all franchisees have been migrated onto AccountRight.
While researching online business software solutions, Soul Origin CEO Chris Marvis said the company was looking for the best software available and an integrated system that could support its fast-growing team of franchisees.
“The company had the vision of being a support centre for existing and new stores.
“After bringing MYOB Advanced into our support centre and making it core to our business, it made sense for us as an organisation to give our franchisees the advantages of MYOB software – so we moved all stores over the AccountRight,” Mr Marvis explained.
Soul Origin is growing at a rapid rate, and needed software with the ability to keep up.
“The solution MYOB has provided to our business can be summed up in one word; surety. Surety that the information we are using is accurate, precise and real. It allows us to make really good business decisions and make those decisions quickly,” Mr Marvis said.
MYOB’s General Manager of Clients and Partners Luke Rattigan said Soul Origin’s decision was vindication of MYOB’s offerings to franchises.
“MYOB’s online products are suitable for businesses starting out, all the way through to ERP clients. Our extensive range is unique in the marketplace and gives franchises the option to fit out their entire business with one brand.
“These solutions create unique integration opportunities for franchises, which help franchisors offer support to franchisees and increases visibility across the business. Ultimately, this integration minimises risk factors across the entire business.
“The franchise business model is extremely popular in Australia and has become increasingly important to the country’s economy. MYOB wants to see local franchises succeed,” Mr Rattigan said.
Mr Rattigan, MYOB CEO Tim Reed and Head of Partnerships Simon Dennis are presenting at the Franchise Council of Australia’s National Franchise Convention on the Gold Coast October 8 – 10.