Business Franchise Australia


Successful franchisees strike again with fourth store opening

Long-time multi franchisees, the Fioretti Family, continue their impressive streak as they open yet another Zarraffa’s drive thru store in Lawnton.

A wholly family-owned and operated store, Zarraffa’s Lawnton represents the 91st store opening for the specialty coffee chain and the 4th store opening for Ralph Fioretti, his wife Denise and daughter Candice.
Since making the move from Adelaide to Queensland back in 2006, the Fioretti’s have become proud franchisees of four Zarraffa’s Coffee locations in Carseldine, Boondall, Mango Hill and now in Lawnton.
“Joining the Zarraffa’s Coffee family was a leap of faith, but one that has paid off as we have learned and experienced more than we could have ever hoped for,” said Ralph.
“The decision to grow our franchise of Zarraffa’s stores stemmed from our love for the brand, not to mention the ongoing customer loyalty that always seems to follow.”
Zarraffa’s Coffee CEO, Marnie Sheldon, believes the continual reinvestment of many franchisees, like the Fioretti’s, back into the Australian-owned brand is what has driven the success of Zarraffa’s for over two decades.
“Ralph and Denise are passionate operators, now with Candice – the second generation – managing their stores.”
“With Strathpine being right next door, Lawnton is able to deliver accessible coffee in the north of Brisbane, consolidating the Zarraffa’s Coffee footprint in the SEQ region.”
This drive thru store is ideal for providing commuters, workers and parents doing the daily school runs with an easily accessible way of getting their coffee in the morning, as well as providing those who want to stop and enjoy a nice cup of coffee with a great in-store experience.
“Having gained experience operating both a store and a drive thru already, I am confident our expert team will succeed in offering exceptional service with a great product through a faster paced drive thru system, as well as that in store,” said Ralph.
“We pride ourselves on giving locals the ‘Zarraffa’s Fioretti’ experience, as they enjoy one of our delicious coffees at Zarraffa’s Lawnton.”
Zarraffa’s Coffee Lawnton is located at Shop 4/665-685 Gympie Rd, Lawnton QLD 4501.
Opening hours: 5am – 10pm, seven days a week