Business Franchise Australia

TECHNOLOGY DELIVERS HUNDREDS OF MOTHER’S DAY MEALS TO AUSTRALIAN FAMILIES IN NEED

This Sunday, hundreds of Australian families in need were able to provide dinner for their Mum on Mother’s Day, thanks to a new initiative from Menulog and Red Rooster in partnership with Foodbank.

As Australia’s largest online food delivery platform, Menulog, along with national restaurant partner, Red Rooster, delivered over 700 Red Rooster Family Roast meals to NSW and QLD families most affected by food insecurity.

Launched in partnership with Australia’s largest hunger relief organisation, Foodbank, the initiative saw families across the two states provided with a free Red Rooster Family Roast meal, ordered and delivered via either the Menulog app or website.

Menulog Commercial Director, Rory Murphy, says the initiative demonstrates how technological innovation can help to offer solutions to issues such as food insecurity.

“One of the biggest benefits of Menulog is our reach; we deliver to more than 85 percent of Australians. We’re incredibly proud to be able to use the size and scale of our platform to help reach families in need, and by using Menulog technology, we are able to deliver hundreds of meals to deserving mums.”

Foodbank CEO, Brianna Casey, said,

“We know that at some point each year, two million Australians are in crisis, dealing with the anguish and despair of not knowing how they will feed themselves and their families. This pain can often be most felt on special occasions, like Mother’s Day, so we’re really pleased to partner with Menulog and Red Rooster to provide a special experience for families who need it most.”

Red Rooster CEO, Chris Green, said:

“We’ve been serving roast chicken to Australians across the country for 45 years and it’s fantastic that we can now offer customers home delivery. We believe every family deserves to celebrate special days like Mother’s Day and what better way to do this than by enjoying a family roast together. We’re delighted to be working with our key delivery partner, Menulog, and again with Foodbank, to play a role in easing the burden of food insecurity.”

As part of the initiative, Menulog and Red Rooster also provided meals for Mother’s Day lunches at the Salvation Army Centre in Auburn, Sydney and A Touch of Compassion, Ellen Grove, Brisbane.