Business Franchise Australia


Tutor Doctor

Changing the trajectory of student’s lives

The supplemental education segment is one of the fastest growing industries in the world of franchising. Schools around the world are struggling to prepare students for increasingly competitive college admissions and a decreasingly labour-oriented workforce. Parents and students are seeking alternative solutions to meet their education needs. Thus, tutoring services are stepping in to fill the gap, and Australia is not the exception. Tutor Doctor is a leader in providing one-to-one supplementary education to students and adults through in-home tutoring around the world, backed by a network of over 640 franchises in 15 countries.

Franchisee Alison Hope, who opened her first Tutor Doctor territory in Penrith in June 2018, started her first week of business with four sales and has added two education consultants to her team to handle the demand.

While some of her instant success can be related to the population growth and demand for tutoring services, Hope also points to her passion for education. “Tutor Doctor caught my attention immediately because I am so passionate about education,” said Hope. “This concept provided an opportunity to contribute to the education of children and adults in my local community. Tutor Doctor offers such a unique way of matching the right tutor with each student, that it stood out amongst the other franchise options in the education industry.”

Hope’s first location opened in Penrith, a fast-growing area in Western Sydney. The market is filled with families that were on the hunt for better tutoring options for their students and found a fast fit with Hope’s Tutor Doctor. “Families love the idea of one-to-one support for their child,” said Hope. “With Tutor Doctor, the tutor comes to their house, so it doesn’t disrupt the whole day for the family. Every parent just wants the best start in life for their child, and Tutor Doctor is able to provide the type of support that helps every child reach his or her full potential as a person, not just academically.”

In her first month of business, Hope has travelled to different homes throughout her community and helped students with all different needs, from a child who was struggling and starting to lose confidence, to a student who didn’t see the point in school and had lost all motivation. She would evaluate students in the initial consultation to identify their needs and then match that student with a qualified tutor – one that can best help that student in the situation they are facing.

“I have been blown away by the quality of amazing tutors who have joined my team at Tutor Doctor Penrith,” said Hope. “Our tutors need more than just knowledge. They need to be able to pass on that knowledge to a student in a simplified way. It’s crucial that they think outside the box and continue to get students excited to learn.”

As Hope continues to spearhead growth in the Sydney market, the Tutor Doctor team is looking to mimic her success with additional territories to fill a gap in the market. There are 16 territories already established in the Australian market and Tutor Doctor has a capacity to grow in markets such as Sydney, Melbourne, Perth, Brisbane and Adelaide. “Tutor Doctor provides a service that is badly needed in Australia, as in other parts of the world. Teachers have large class sizes to look after, and children sometimes do not get the individual attention they need. Tutor Doctor makes a difference for every child through our individualised, in-home one-to-one tutoring,” said Dennis Campbell, Vice President of Global Franchise Development at Tutor Doctor. “Plus, the lack of overhead and setup costs makes it a win-win for our franchisees.”

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