Record-breaking response to the Poolwerx 'April Pools Day' CPR campaign

Australia is set to be a safer place to live, with close to 4000 people taking up the quest to learn how to save a life as part of Poolwerx's annual April Pools Day CPR education initiative. 

The Poolwerx CEO said this year had the greatest response in the campaign’s history.

With research revealing that only 38 per cent of Australians believe they have adequate skills to save a life, the need to educate people is vital and a key motivator behind the idea to provide free CPR training.

John O’Brien, CEO and founder of Poolwerx, said this year had the greatest response in the campaign’s history. “Our research shows 93 per cent of people believe CPR qualifications should be compulsory, especially for parents and pool owners, and the fact there was an increase of over 400 percent in the number of Australians taking advantage of the free training shows the extent of the community support.

“The reality is that legislating CPR training will take a long time, if ever. So, April Pools Day is our way of educating people about the importance of CPR and helping put life-saving skills into the hands of as many Australians as possible. To us, each person who learns CPR is a potential life saved, because the earlier someone receives CPR the more likely they are to survive.”

“April Pools Day is our way of educating people about the importance of CPR and helping put life-saving skills into the hands of as many Australians as possible.” – John O'Brien, Poolwerx 

Supported by Australian Red Cross and Kids Alive, April Pools Day launched on April 1, offering the community access to free Australian Red Cross online CPR courses.

Australian Red Cross First Aid Trainer Janie McCullagh said greater awareness of CPR was vital, especially with research showing 36 percent of Australians had or knew someone who had a near drowning experience. “The longer you delay cardiopulmonary resuscitation, the less chance of survival, and most people panic when they don’t know what to do,” she said.

“The best way to prevent this is to undertake training regularly, which is why Australian Red Cross has teamed up with Poolwerx to provide free online CPR training for April Pools Day.  It is aimed at giving people the knowledge and confidence to step in and take action in the case of a life-threatening drowning emergency.”

“Australian Red Cross has teamed up with Poolwerx to provide free online CPR training for April Pools Day ... aimed at giving people the knowledge and confidence to take action.” – Janie McCullagh, Australian Red Cross 

Laurie Lawrence, founder of Kids Alive and long-time ambassador of April Pools Day, said unfortunately people did not prioritise CPR training. “Only 6.9 per cent of Poolwerx survey respondents learnt CPR to help protect their children – the majority gained the skill because of work – so that leaves a lot of people just not bothering to learn how to save a life,” he said. 

“To see 4000 people sign up this year is amazing and will create a safer environment, especially in our backyards. Knowing how to save someone’s life is an incredible gift you can give to yourself, and it is reassuring to know that until the day CPR training becomes legislated in this country, there are companies like Poolwerx doing what they can to make it as accessible as possible for everyone.”

“To see 4000 people sign up this year is amazing and will create a safer environment, especially in our backyards.” – Laurie Lawrence, Kids Alive

 


For more information visit www.aprilpoolsday.com.au

April Pools Day woman and baby in swimming pool